London - October 31, 2005

Sisters of Mercy

Ginger & Smart

The Bennetts. The Nolans. The Hiltons.

Crikey, it’s a turn-on when sisters do it for themselves.

And now there’s another set on the scene: Alexandra and Genevieve Smart, the girls behind Australian label Ginger & Smart which has just arrived in London.

These two really know how to please. Their eclectic range of fashion and home products are as gorgeous as the women themselves (long legs, thick hair, come-hither eyes). But they’ve got brains, too: in their previous lives, Alexandra was a magazine publisher and Genevieve, head designer at Lisa Ho.

Boy, do these girls like dressing up. Their strapless dresses rival anything by DVF and won’t be sample-saled to the masses (yet); their ostrich, deer and goat skin bags are irresistible. Feeling hot under the collar? Ginger & Smart spa offerings (Tranquil Hand & Body Cream, Luxe Milk Bath, Comfort Eye Mask) will settle racing pulses instantly.

As sister acts go, this one’s a great performance.

So just sit back and watch.

You know you want to.

Available at Austique, 330 King’s Road, SW3 (020 7376 4555); Coco Ribbon, 21 Kensington Park Road, W11 (0207 229 4904). To see styles, go to gingerandsmart.com.