Los Angeles - January 30, 2008

Giddy Up

Whitehorse Couture

Some rules are made to be broken. Don’t stay out past midnight. Eat all your veggies. And if you want to ride, don’t ride the Whitehorse Couture.

How could anyone be expected to stay away from the new T-shirts, tanks, and hoodies? Launching today, Emily Faulstich and Kim Gordon’s collection is flat-out irresistible.

Like your favorite vintage tees — only better — the pieces start with fine knit, slightly aged cotton and get a signature mega cute and comfy cut: fitted up top; long, lean, but loose torso.

Then come the graphics — and lots of them. Wolves, dream catchers, and other Native American motifs fall in line with retro smiley faces, a flower power daisy, and glossy pink lips, with a few tourist souvenir styles thrown in — like ’70s California, Honolulu seashell bra, and J’Adore Beverly Hills. And then the Whitehorse logo, an ’80s double mustang hip-hop hood ornamentesque image.

Yeah, they’re not horsing around.

Available at Kitson, 115 South Robertson Boulevard, between Alden Drive and West Third Street, Beverly Hills (310-859-2652 or shopkitson.com). To see styles, go to whitehorsecouture.com.