Los Angeles - September 02, 2008

Seoul Provider

Shin Korean Barbecue Restaurant Opens

Why, what a big gong! Oooh, aaah, jellyfish! Gosh, this bulgogi is delicious!

Hey, we’re not just blowing smoke here. And neither is Shin. Inside the new, modern, red-walled restaurant in Hollywood, traditional Korean barbecue gets a serious upgrade.

Reserve a grill-top table to DIY dinner or let the expert servers take over the tongs, cooking thin, sliced brisket point; five-layer-thick pork belly; spicy chicken; or chef Simon Shin’s famous ribs — all of which are made according to his tightly guarded, slightly updated family recipes. Make room for house-pickled kimchi and veggies and other seasonal sides.

And any day now: a full bar touting unfiltered sakes and infused sojus. Start the night right with a shot of Crown Royal, a beer, and a surprise exotic snack. Ask for this combo by name: Secret A-Shin Man.

We’re not Shin-ing you.

Shin, 1600 Wilcox Avenue, at Selma Avenue, Hollywood (323-464-4100 or shinbbq.com).