Online - January 31, 2005

Brain Food

Cookies from Feed Your Soul

So there was Proust. Munching his madeleines on the Seine, transported to new realms of memory, riveted to life-changing wisdom. Yes, by a cookie.

Now just imagine what weighty ideas might have hit him if he’d been eating something really intense. Say the super-rich cookies peddled by Feed Your Soul. Next to their all-natural chocolate-brownie-chunk, honey-oatmeal-raisin, and chunky-peanut-butter versions, those bland madeleines are the cookie equivalent of nihilism.

And the inspiration runs deeper: Each box (neatly tied with a floppy satin bow) contains a message or proverb handpicked for various occasions. Send some to a pal and she’ll get Eleanor Roosevelt’s words of wisdom on friendship. Get them for yourself on a bad day, and find musings from Gandhi. Just about every great thinker is represented, from Goethe to Proust himself — whose life advice would probably be to eat more cookies.

Talk about food for thought.

Available online at feedyoursoul.biz.