Boutiques can be a lot like celebrities. Some are like Queen Latifah: bold, larger than life, and stocked to the brim with soul. Others remind us of … well, Katie Holmes: cute but far too easily impressed by big names.

Then there are those more like Natalie Portman: smart, easy on the eyes, independent-minded, and full of promise.

Luna Boutique is in that last group. The pretty North Shore newcomer spotlights gifts by women-owned companies — goods like Italian pitchers by Vietri, rich soaps by Baudelaire, and gleaming aluminum, no-polish-required platters by Mariposa.

But it’s more than just the Lilith Fair of retail; Luna also goes in for little treasures by local companies and/or artists. That means beveled frames by Fresh Cut Glass and luminous jewelry by Stellina Designs. All of it handmade and pure quality.

Star quality, that is.

Luna Boutique, 3 Bartlett Road, Winthrop by the Sea (617-846-4644 or lunaboutiqueonline.com).