Nielsen may try and group them into the same demographic, but no two women are alike. To wit: preferences in reality television. So, this year, when it comes to gift giving, let her viewing habits guide you.

Filthy Rich: She may not be the child of a B-list celeb, but she can adorn herself like one at Oak Park’s The Gold Hatpin and The Jewelry Studio (125 North Marion, Oak Park; 708-445-0610). Both these hidden gems (yuk, yuk) are located inside Antiques Etc. The Gold Hatpin specializes in vintage and The Jewelry Studio one-of-a kind custom pieces; neither will break the bank.

America’s Next Top Model: If, like Tyra, she “loves the confidence that makeup gives,” head to the Ruby Room (1743-45 West Division Street, at Hermitage Avenue; 773-235-2323) on December 15. For one day only, when you buy a $150 gift certificate you score a $75 makeup lesson and application free. The newly expanded spa also has crystal and herb bars to work her beauty from the inside out.

Extreme Makeover: Home Edition: I.D. (3337 North Halsted Street, at Buckingham Place; 773-755-4343), one of our favorite home stores, has a new home of its own and still stocks unique finds like Reality Products by Harry Allen.

American Idol: If she loves nurturing young talent, get her holiday cards from the Marwen Foundation, a nonprofit that funds free visual arts education for Chicago’s underserved kids.

Project Runway: She’ll find the next big thing at Eskell (953 West Webster Avenue, between Sheffield Avenue and Bissell Street; 773-477-9390), a new boutique in Lincoln Park that specializes in undiscovered and smaller labels like Tamara Catz, Diane Medak, Thorn, and Judi Rosen.

Want more inspiration? We’ve done Gift Guides for Girls in all of our editions today. Start with Everywhere.