Dallas - February 15, 2006

Burch Party

Tory Burch Opens

You don’t sweat the deadly sins.

Sloth? Sooooo not your style. Anger? Just push those feelings deep down.

But Tory Burch’s new store in Highland Park will tempt you to transgress. Opening today, the boutique features everything in the style maven’s latest collection (like clothes, beach towels, and belts). After just one visit, you’ll lust after her brightly colored tunics, envy someone for grabbing the last pair of rhinestone diamond espadrille sandals, and greedily horde canvas tote bags in every color.

Each piece is an ode to the Palm Springs way of life. And, of course, to the Pennsylvania native’s casual empire: Burch’s inspired “T” motif print can be found on everything from shoes to T-shirts to accessories. Self-obsessed? Maybe a little. But you can’t blame her for taking pride in her work.

Not when you’re in the throes of such gluttony.

Tory Burch, 17 Highland Park Village, Highland Park (214-559-2400 or toryburch.com).