Moms who can, do. Moms who can’t, buy things that look like they do.
If you love the idea of homemade but lack the skills to make anything other than a bed, meet the moms of Armommy.
Mother-daughter duo Rae Friis and Jane Kelly started their brand after Rae called up Jane (her mommy) with an idea. She wanted a tank top to go under her shirts to help make breastfeeding in public a less revealing experience — and so the Empire Tank was born.
All of the company’s products have an equally charming, inventive, and whimsical feel. Our favorite is the Bumper, a small pillow you tie around door knobs to eliminate slammed doors and crushed fingers.
For those who want to DIY, a video series launches in April. The first classes will focus on home decorating and entertaining (think: fabric napkins, picnic blankets, and seat cushions). For those who can’t fathom using a needle and thread, the site is packed with customizable valentines for order and printables to download.
C’mon, even you can press print.
Available online at armommy.com, $4-$35.
Photo: lovestudiophoto.com / Courtesy of Armommy