Imago-A Geometric Handbags

Shape up before spring


In your search for the perfect bag, you’ve done ladylike (felt like a lie), tried boho (the patchouli smell never lifted), and even flirted with goth (too heavy, those studs).

Find a new angle with Imago-A, an NYC-based collection of prism handbags. 

Founded by designer Yegang Yoo as a ready-to-wear line in 2011, the label transitioned to geometric leather purses after a too-stiff batch of leather turned into creative inspiration. Yoo, a South Korean-born Brooklyn transplant, graduated from Parsons and honed her skills at Hussein Chalayan, Vena Cava, Ports 1961, and Rachel Comey. 


Get to the point with a structured pentagonal shoulder bag (think two pyramids sandwiched end to end) in cheerful saturated turquoise, lime, scarlet orange, or blue. The crisp white or black versions come with one facet mirrored or stripe embossed. Carry on (in the party sense) with the same boxy shape — minus the long braided strap — in black, gold, or cobalt holographic foiled leather. 

The larger cross-body bags skew mod with contrast color sides and linings, while multifold hobos project the artsy, minimalist vibe we expect from downtown women with deep pockets. The latter folds flat like a paper fortune-teller

The entire collection is lined in buttery suede and made to order with a two-week production window.

Leaving you plenty of time to find acute outfit to match. 

Available at imago-a.com, $115-$675. 

Photos: Courtesy of Imago-A