July 28, 2006

Old Timer

Timestrips

You don’t smoke. You avoid the sun. Your bathroom cabinet is heaving with all sorts of antiaging creams. You’re waging a war against time. And it shows.

But when it comes to the contents of your fridge, you’ve given up on the battle of the dates. It’s a time warp inside there — 2-month-old eggs alongside 2-year-old blueberry jam.

Next time you open a jar, bottle, or package, stick a Timestrip on it. Once it’s activated, the genius product counts down to expiration. So not only will you avoid finding a thick layer of furry mold inside the mayo jar, but you’ll be able to spot the stinky culprit without using your nose.

The Timestrip also works on bottles of medicine, cleaning products, and vitamins, quietly keeping track of the ticking on your behalf.

Because if anyone knows how hard it can be to guess something’s age, it’s you.

Available online at timestrip.com.