fashion -

Bon Voyage

Unlike the steamy people soup that is your daily commute, some journeys are sheer joy.

Like the making of a pair of Sharkah Chakra jeans.

The voyage begins with fair-trade organic cotton from Mali, Africa. Then it’s on to a remote Indian village, where the cotton threads are dyed with a natural indigo dye and handwoven on antique wooden looms.

Then the cloth travels to Italy to be cut, sewn and set with a trademark nine-carat, recycled gold rivet. From there, the finished article — a classic straight jean available in three shades of blue — is sent to London. More styles will follow next season, all in the same butter-soft cloth.

In case you’re spitting and spluttering at all the air pollution this must cause, Sharkah Chakra is carbon neutral: the company offsets all of its emissions.

Suitable attire for the ecologically sound long haul?

This lot’s going to fly.


Available at Harvey Nichols, 109-125 Knightsbridge SW1X 7RL (020 7235 5000 or
harveynichols.com). To see styles, go to sharkahchakra.com.

Location
109 Knightsbridge
London, UK SW1X 7RJ
02072355000
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