Running on Tunes

Dedicated E-mail: Nike

Whether you’re running toward a sample sale or away from a clingy ex, the fact remains: Running isn’t exactly your forte.

Nike Plus will change all that. With their groundbreaking technology, Nike Plus turns your iPod into a personal trainer (with a great taste in music) that makes you run like you’ve never run before.

Simply attach a sensor to your Nike Plus sneakers and attach a small receiver to your iPod — and off you go. The sensor will track your run, and your iPod will let you know your run stats. So if you want to know if you’ve run off that donut you had for breakfast, with the push of a button, you can hear your time, distance, and how many calories you’ve burned.

Even better, when you get home, simply docking your iPod will automatically send your stats to nikeplus.com. There you can analyze your run and compare it to past runs. You can also set goals, break personal bests, and challenge your friends to try to keep up with you.

After a few months of progress, you’ll be the first in line at the next sample sale.

Available online at nikeplus.com.