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Instead of scouring portfolios, negotiating with agents, and photo shopping for its new campaign, Bare Escentuals blindly cast models based on their passions and values alone. Only after the contract signing were physical appearances revealed.
Sounds scary for a cosmetics brand, but Bare Escentuals kept its cool, trusting that inner strength and character are what make a woman gorgeous on the outside, too.
Lo and behold, the ads’ stars stun with a Force of Beauty that’s only enhanced by bareMinerals® products.
Think you got it in you, too? Head to your nearest Bare Escentuals boutique for a free party-perfect look. When you stop by anytime tomorrow through Monday, you get a free travel-size Prime Time™ Foundation Primer.*
Tune in to the step-by-step application video — featuring one of DailyCandy’s very own — and pop into a Bare Escentuals boutique. Then go to The Sweet Shop, where you can enter to win Ready Eye Shadow and show the world your natural beauty.
Blink away — it’s all real.
Complimentary travel-size Prime Time™ Foundation Primer offer good December 1-4. Find a boutique near you at bareescentuals.com/stores. Learn more online at bareescentuals.com.*
* From Thursday, December 1, 2011, through Sunday, December 4, 2011, get a Free Deluxe Prime Time Foundation Primer for visiting a U.S. Bare Escentuals boutique. No purchase necessary. Print this email and present it during checkout. Offer not valid at BareEscentuals.com, by phone, through catalog, or at any other retail store or website. Offer valid while supplies last. Limit one gift per customer. This offer may not be applied to previous purchases and may not be combined with any other offer. Void where prohibited.
Blind dating. Speed dating. Online dating. You’ve tried everything in your shameless quest to find the perfect man.
So you’ll totally relate to When in Rome. The new film stars Kristen Bell as an ambitious, relationship-challenged New Yorker who takes a whirlwind trip to Rome. There she defiantly steals coins from a fountain of love, inexplicably igniting the passion of the men who threw them in.
Her new suitors include a sausage magnate (Danny DeVito), a street magician (Jon Heder), an adoring painter (Will Arnett), and a self-admiring model (Dax Shepard). But when a charming reporter (Josh Duhamel) pursues her with equal zest, she’ll have to determine if it’s the work of the coins or the real thing.
Which is still easier than online dating.
When in Rome opens this Friday. Check local listings for showtimes.