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Fashion

The Uniform Project

The Uniform Project

Same As It Ever Was

If wearing the same outfit three — okay, five — days in a row is wrong, we don’t want to be right.

But 365 days in a row? There isn’t a European shower strong enough for that.

Fortunately, Sheena Matheiken, the genius behind The Uniform Project, has seven copies of the cotton black dress she’s wearing every single day for a year — all in an effort to raise money for Indian school children living in slums.

We recently caught up with her to find out what it’s like slipping into the same thing every day, how she lands her amazing accessories, and if things ever get, um, smelly (turns out they don’t).

Matheiken left us feeling pretty inspired, and we hope you’ll feel the same after watching the video.

Over and over and over again.


For more information or to make a donation, go to theuniformproject.com.

Music by Theresa Andersson.

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Gifts

Save Yourself from Your Cell

Save Yourself from Your Cell

Video Dedicated E-mail: Windows Phone

You spent a month waiting for your reservation at the latest farm-to-table spot, then proceeded to feast only upon your phone. Needless to say, it was an unsatisfying meal for everyone.

Before suffering through one more course of CrackBerry, whet your appetite on the new Windows Phone. A liberating alternative to life-napping tech, its smartly designed interface contains Live Tiles that deliver everything you need (Facebook, e-mail, appointments, music, etc.) up front, sans frantic scrolling and searching.

Visit The Sweet Shop to win one, along with other quick fixers, including ballet flats, fashion tape, a scarf, and simple cookbook. Or order it between November 8 and December 31 for a free entertainment pack (a game, 30-day Zune trial with ten free song downloads, and 30-day trial of U-verse Mobile Video), perfect for those rare times when distraction is exactly what you crave.*

Available in New York at 3 Times Square, 31 East 17th Street, 209 West 34th Street, 200 East 86th Street, and 532 Broadway; in Los Angeles at 8471 Beverly Boulevard, 3764 Wilshire Boulevard, 5323 West Centinela Boulevard, 2333 South Sepulveda Boulevard, and 1002 Westwood Boulevard; in San Francisco at 701 Market Street, 3521 20th Avenue, 3555 Geary Boulevard, 2410 Mission Street, and 2135 Union Street; in Atlanta at 50 Barrett Parkway, Marietta; 3431 Lenox Road; 136 Perimeter Center West; 3380 Buford Drive, Buford; 2980 Cobb Parkway; in Seattle at 180 Bellevue Square, Bellevue; 16425 Southcenter Parkway, Tukwila; 7537 166th Avenue Northeast, Redmond; 600 Pine Street; 1402 Southeast Everett Mall Way, Everett; online at microsoft.com/windowsphone.

*Entertainment pack offer must be activated by 12/31.

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Entertainment

More Amore

More Amore

Dedicated Video E-mail: When in Rome

Blind dating. Speed dating. Online dating. You’ve tried everything in your shameless quest to find the perfect man.

So you’ll totally relate to When in Rome. The new film stars Kristen Bell as an ambitious, relationship-challenged New Yorker who takes a whirlwind trip to Rome. There she defiantly steals coins from a fountain of love, inexplicably igniting the passion of the men who threw them in.

Her new suitors include a sausage magnate (Danny DeVito), a street magician (Jon Heder), an adoring painter (Will Arnett), and a self-admiring model (Dax Shepard). But when a charming reporter (Josh Duhamel) pursues her with equal zest, she’ll have to determine if it’s the work of the coins or the real thing.

Which is still easier than online dating.


When in Rome opens this Friday. Check local listings for showtimes.