London - November 22, 2005

Sperm Counter

Float Floatation & Well Being Centre Opens

The rent. A one-day travelcard. A Starbucks decaf skinny cappuccino.

All things which cost roughly four times more than they should. No wonder it’s sometimes hard to keep afloat.

But check into Float, a new floatation centre cum spa, and you’ll have no problem keeping your head above the water. (If you’re not au fait with ‘floating’, worry not; this place is like the set of Octopussy — with streams of kimono-clad blondes eager to instruct you).

You’ll be shown to a private floatation suite, complete with shower, fluffy towels and a tank. Abandon any images you have of a slime-covered glass thing; this is more of a sperm-shaped pool, filled with warm, clean, salty water into which you climb, naked. Lie back, let your entire body drift in black, womb-like silence and, after an hour, you’ll emerge clean and serene. 

To further maintain your state of tranquility, indulge in one of the various post-float treatments on offer (a warm honey facial, a spot of acupuncture or a firming body mask, perhaps).

Then simply drift home. Your mind and your body will feel unbelievably free.

Even if the taxi fare doesn’t.

Float, 2A Bridstow Place, W2 (020 7727 7133 or float.co.uk).