London - February 27, 2006

Shelf Life

Harrods 102 Convenience Store opens

Sainsbury’s is rammed. Tesco is basic. And that voice on the M&S food adverts is enough to put you off food for life.

What ever happened to the convenience store?

Here’s one: Harrods 102, a place right opposite Harrods where you can get a good-for-you take-away lunch, a quick massage or a bottle of milk (albeit a rather expensive one). There’s a Krispy Kreme stand, a Yo! Sushi belt and a Fournil de Pierre in-house bakery alongside a Chinese herbalist, Farmacia oxygen spa bar, Kenneth Turner florist and Blossom & Browne dry cleaners.

Of course, this being Harrods, don’t expect no-label brands; it’s posher than Partridges’. But you can bet the staff will be super efficient and the stock pristine. A concierge service will hand-deliver items to local residents or prepare bags for collection for those who live further afield.

How convenient.

Harrods 102, 102 Brompton Road, SW3 (020 7730 1234 or harrods.com).

  Late Night, Ritzy