London - April 18, 2007

Soft Touch

Crumpet Cashmere

Ugg boots, granny pants, a good accountant.

Practical and comfortable doesn’t always mean sexy.

An exception to the rule: a decent bit of crumpet. In this case, Crumpet England: a British cashmere label run from the picturesque village of Mistley, Essex. Crumpet makes knits in fresh, modern styles.

The classic boyish tank is already a cult favourite — and the perfect transeasonal staple. The slouch V-neck, cropped cardies and flared T-shirts are available in go-with-everything shades like babe (pale pink), coconut (soft ivory), splash (baby blue) and sand (light beige).

Wear pieces individually or layer two or three to create a soft, sporty look.

Snug knits that are sexy and comfy?

You could call them the thinking woman’s crumpet.

Available at Graham & Green, 340 Kings Road, SW3 5UR (020 7352 1919); Press, 3 Erskine Road, NW3 3AJ (020 7449 0081). To see styles (and buy sale items), go to crumpetengland.com.