London - July 28, 2009

Milking It

Milk Concept Boutique Opens

He’s too tall, she’s too bony, and you wouldn’t want your kids to inherit that hair.

Some would call you picky (and slightly shallow), but you say there’s nothing wrong with being a little selective.

Luca and Nathalie Bomio, owners of Milk Concept Boutique, share your opinion. Their new store sells a carefully edited selection of fashion, housewares and cutting-edge design products that meet their approval. The Bomios don’t follow seasonal trends and instead fill the shop with pieces they love.

Expect everything from bespoke wallpaper to vases, fragrances, unusual light fixtures and limited-edition fashion and accessories labels, including Patrizia Pepe and Hudson. And if you’re looking for something they don’t sell (of course, you are), you can place an order directly from any of the look books.

Good enough for you?

Milk Concept Boutique, The Clerks House, 118½ Shoreditch High Street, E1 6JN (020 7729 9880).

  Edgy, Indie Designers, Limited Editions