They’re called spas.
But in the vast majority of trendy treatment rooms you’d never know it, thanks to the disorienting minimalist decor (boutique hotel?), treatments that sound more like culinary disasters (bad French restaurant?), and the soundtrack of incessant gongings (Buddhist shrine?).
Sometimes you just want a straightforward, high-quality facial without all the foof, frill, and fuss. Tamara Berkovich, owner and head esthetician of Aesthetic Choice Med Spa, specializes in a thorough, basic treatment in an unpretentious space.
With a background in biochemistry, Berkovich combines modern science and traditional skin care. Treatments start with an evaluation. She then custom-blends products to suit your needs (which, if you love, you can buy). And on the last Thursday of every month, she holds maintenance workshops on how to use new beauty tools or perform simple treatments at home. All in an environment that’s relaxing but not over-the-top.
So when people admire your healthy glow and ask where you got it, you can say you’ve been to the spa.
And do so with total confidence.
Aesthetic Choice Med Spa, 8950 West Olympic Boulevard, suite 205, between La Peer and Almont Drives, Beverly Hills (310-275-0524).













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