Online - June 23, 2008

Don’t Be A-frayed

SurfMonk Beachwear

Besides their killer abs, the appeal of surfer dudes is that they’re a little rough around the edges.

Kinda like SurfMonk, a line of ecofriendly beachwear for men, women, and kids.

Definitely not for the Hamptons set, the caftans, tops, skirts, and towels — made of bamboo cotton and organically dyed in a palette of neutrals and pastels — all have frayed edges, adding to the au natural aesthetic. Pieces are roomy, making it easy to change in and out of a wetsuit at the beach. But don’t be surprised if you find yourself grabbing for it as your after-work lounge-around garb.

Everyone should own a long hooded robe, which is totally appropriate for wearing outside the house. And the hoodie paired with the fannywrap skirt defines effortless chic.

Leaving lots of potential for a blue crush.

Available online at surfmonk.com.