New York - May 29, 2009

It’s Skin Season

Dedicated E-mail: Vaseline Aloe Fresh

Fierce winter winds call for all sorts of protection, from cashmere scarves to sailor-strength skin balm.

Luckily, seasons change. But so do your skin’s needs.

Here to help you lighten up, a unique new clear body lotion: Vaseline Aloe Fresh moisturizing daily body gel. Especially great in the summer (though intended for use year-round), the amazingly light (and amazingly effective) formula leaves skin soft, smooth, and refreshed — and it’s made with 100 percent natural aloe vera.

In addition to the Aloe Fresh body gel and the already famous Aloe Fresh lotion, the line also includes a light, daily lotion with SPF 15.

For some savvy rules for skin season, watch the premiere of the Lifetime movie event Maneater, starring Sarah Chalke, May 30, at 9 p.m. EST. Then visit rulesforskinseason.com to download a $1 coupon for Vaseline Aloe Fresh and enter for a chance to win a beach-house getaway to the Florida Keys.

Your skin is so in.

Available at your local drugstore. Enter for a chance to win a Florida Keys getaway at rulesforskinseason.com.

No purchase necessary. Void where prohibited. Sweepstakes ends July 15. For official rules, go to rulesforskinseason.com.