Reinventing the Deal

see for yourself!

Somewhere in the not-so-distant-future. (Like next weekend.)

Mombot #1: The bathing suits I bought online won’t fit Junior for another two years.

Mombot #2: Yeah, Miss Fussypants says her dress color was falsely advertised.

#1: I’m feeling lost in cyberspace.

#2: Don’t. Web retailer Innovative Baby just opened a two-floor brick-and-mortar shop.

#1: Like an actual place where you can see stuff before you buy it?

#2: You can literally get your hands on darling brands like Tea, Barn, and Kicky Pants. Plus, there are nursing essentials, feeding gear, and gifty items.

#1: How retro.

#2: They’ll also be offering classes (signing, birthing, mommy-and-me) in September.

#1: Wow! Person-to-person interaction to boot.

#2: Ah, the good old days.

Innovative Baby, 114 Washington Boulevard, between Strongs Drive and Pacific Avenue, suite b, Marina Del Rey (310-338-9908 or

This Week in Los Angeles!

Madame Tussauds Hollywood
What: Be tourists for a day at the new wax museum featuring more than 100 of your favorite inanimate celebs.
Why: It’s okay to let the kids stare.
When: Opens Sat. Daily, 10 a.m.-8 p.m.
Where: 6933 Hollywood Blvd., at Orange Dr., Hollywood (323-467-8277).

Swazzle Puppet Shows
What: Catch one of three original stories (River Otter Circus, Goldilocks and the Three Buccaneers, Water Color) on the summer tour.
Why: Strings attached.
When: Thru Aug. 25
Where: Schedule online at swazzle.com.

Lost & Found Sale
What: Fifty to 75 percent off kiddo lines like Dagmar Daley, Lemlem, and Gold Rush. Score a pair of K. Jacques sandals for yourself.
Why: Finders keepers.
When: ’Til it’s all gone.
Where: 6320 Yucca St., b/t Vine St. & Ivar Ave., Hollywood (323-856-5872).

Madame Tussauds Hollywood
6933 Hollywood Boulevard
@ Orange Dr
Los Angeles, CA 90028
6322 Yucca St
bt Vine St & Ivar Ave
Los Angeles, CA 90028
114 Washington Blvd
bt Strongs Dr & Pacific Ave
Marina del Rey, CA 90292