October 12, 2005

The Write Thing Online

Sugar Lily Greeting Cards

Technology has made everything easier. To wit, office snitching. One click of the mouse, and ...

  Culture

September 16, 2005

Swede Relief Online

Swedx

It’s inevitable. Shiny, spanking new gadgets enter the home, alleviating stress and making life easier. ...

  Culture

August 16, 2005

The Search Is On Online

FatLens Event Search Engine

You can do everything online. Buy movie tickets. Pay bills. Smack around innocent animals . ...

  Culture

June 21, 2005

Fly on the Wall Online

Orbitor Electronic Listening Device

You’ve always minded your own business. Adhered to a strict don’t-ask-don’t-tell policy. Believed in looking ...

  Culture

May 16, 2005

Isn't It Ionic? Los Angeles

Ionic Hair Treatment

Shampoo ads aren’t afraid to make bold claims. Impossibly bouncy, shiny hair in just one ...

  Beauty

April 22, 2005

Marc the Spots Los Angeles

Skin Care by Marc Edward

The word “sucker” gets thrown around a lot. But when it comes to your approach ...

  Beauty

January 27, 2005

Brush Off Online

Violight Toothbrush Cleaner

There’s something really, really gross in your bathroom. Something that harbors millions of micro-organisms and ...

  Culture

November 23, 2004

Tech It or Leave It Los Angeles

Collective Good Charity

Your relationships with tech toys are a whole lot like your relationships with people. There’s ...

  Culture, Do-Gooder

September 30, 2004

Sweating the Small Stuff Online

Dockers Perspiration Guard shirts

An imaginary excerpt from the 2004 Presidential Debate: MODERATOR: Senator Kerry, what do you make ...

  Culture

August 4, 2004

Reality Bites Los Angeles

Tula Tea Room

Joe Schmo . Britney’s weddings. Hard-to-find WMDs. Seems we could all use a break from ...

  Culver City, Culture, Artsy, Awesome Old Shit