January 14, 2003

Dope Wrappers

Rapsnacks

Back in the day, athletes hogged the Wheaties box.

In the hip-hop era, there’s a better way to get your snack on.

Time to represent. The marketing geniuses at Universal Records have created Rapsnacks, slapping their artists (Nelly, Master P, and Lil Romeo, among others) where they’ve never bling-blinged before: on snack bags. (Making Chester Cheetah look like a punk-ass bitch.)

Bar-B-Quing with My Honey and Red Hot Cheddar potato chips are not for carb-obsessed lightweights, but they sure do pack serious flava — double meaning intended. Yes, yes, y’all.

On the serious tip, Rapsnacks are printed with positive messages like “Stay in School” and “Respect Your Elders.”

Addictive? Maybe. Just don’t call us when you find yourself on the mike raving about your love for Back on the Ranch.

Available online at rapsnacks.com.