September 30, 2005
Dear John
John’s Ultimate Pedicure

These days, no one knows more about your life than your friends in the beauty industry.
Your hairstylist can tell by your new grays if your recent breakup is causing you strife. Your massage therapist can count frequent flyer miles on your knotty back. And your pedicurist knows if you’ve just gotten over the flu.
Say what?
Of course, not all nail techs have this skill. But John Gerardo, a 20-year vet of the mani/pedi biz, can tell from your feet if you’ve recently been sick or psychologically traumatized.
John’s Ultimate Pedicure is 90 minutes of pampering that begins with a thorough evaluation. He doesn’t just clean, clip, and file. He measures for symmetry, curbs cuticles to your preference, shapes based on the direction your toes and nail grow, and painlessly eliminates calluses. All this is followed by a deep foot-and-ankle beeswax massage (none of that calf punching that occurs in many a quickie salon).
The former engineer is meticulous from start to finish — and, if you like, he’ll keep you posted on his discoveries during your treatment.
Because he may not know what it’s like to walk a mile in your shoes, but he sure can tell you what your feet have to say about it.
Spoiled, A Day Spa, 4338 Tujunga Avenue, between Moorpark and Woodbridge Streets, Studio City (818-508-9772).











