In the competition for neighborhood bars, it’s easy to be swayed by the next PYT to post up. (Hello, first-impression rose.)

Still, in the end, we all fall for the nice guy next door.

Meet Wine Kitchen, a no-frills watering hole opening this week.

Owners/managers and former line cooks Gregory Faucette and Jason Limburg are two buds making it all about you. Think of their new bar/eatery as the anti-wine bar: casually sourced decor with a best-friend’s-living-room vibe, a nonintimidating selection of international varietals they love, and a developing small plates menu of upgraded bar food (fried gnocchi with horseradish and chives; pulled pork belly sliders topped with chicken skin, cucumber, and Fresno chili pepper).

The comfy setup encourages getting-to-know-you-better conversations, and the bartender may even remember your name.

Things are really blossoming.

Wine Kitchen, 507 Divisadero Street, at Fell Street (415-525-3485 or winekitchensf.com).

Photo: Getty Images