Is that a puppy on your bum or are you just happy to see me?

No, it’s just my undies.

First Anya Hindmarch did it with beabag, which allowed us to custom-print our favorite photos on her bags. Now the Lomographic Society has launched a new clothing collection featuring lomo prints.

Lomography began ages ago with the Lomo, a cheap Russian camera that can take four images in one frame. Hipsters got hold of it and started using it to create artsy images. Naturally, fashion followed.

The images have a glassy quality; the saturated colors sometimes come out blurry — making them wickedly cool. We’re crazy about the Only Naked Is Better collection, which includes T-shirts, bras, undies, pants, and shirts for men and women. Moderately priced, they come in both bright and basic colors.

The puppy on the halter bra and matching panties? It gives new meaning to doggy style.

Lomo clothing is available online at lomo.com.