New York - July 18, 2002

Pets Peeved

Mood Collar for Pets

You think you have mood swings?

Imagine being trapped in the body of a 140-pound Newfoundland, padding around in 100-degree weather, covered with enough hair to carpet a small studio apartment.

Not fun.

But how oh how can the beloved canine express his malaise?

a) Pee all over everything in sight — including, but not limited to your new carpet, Grammy’s vintage chaise longue, and those new Frette linens your spent a month’s salary on.

b) Plant his 20-pound head in the toilet, and splash water all over the house.

c) Mope endlessly for days, refuse all doggie treats, and pick unnecessary fights at the doggie park.

Yes, he may be man’s best friend, but even the most communicative canine gets the short end of the proverbial stick in the express-yourself department.

However is the diligent dog owner to know? With a dog mood collar, of course. Your pugilistic pug is pissed? Black! Labrador is listless? Reddish brown! So before you break out the puppy Prozac, do your homework and try to grasp what’s going on inside that fuzzy, furry head. They’re fashionable to boot, available in animal prints (redundant, but cute!) and patent leather. So your furry friend will always look good on the outside.

Even when he’s feeling a little ugly on the inside.

Available online at moodypet.com.