New York - August 15, 2006

My Hiro

Hiro Haraguchi’s Hair Facial

You’ve been teased, tormented, damaged, and stripped of your dignity.

And, goodness, just look at your hair.

Pull yourself together, now. Start by calling NYC’s styling wizard, Hiro Haraguchi. One keratin shot later, your head will reveal the luster hidden within.

His hair facial (so to speak) replenishes proteins and nutrients lost to color, perms, drying, and straightening. (Imagine what it can do to under-abused tresses.) The deep conditioning treatment takes 45 minutes and includes a mini head massage. (Keratin, in case you didn’t know, is the protein your hair is made of.)

You can also get the shot as an add-on to any other salon treatment, and they’ll give you take-home vials for maintenance.

If a nation of good-hair Japanese isn’t proof enough (they’ve been using keratin treatments for years), you’ll notice your own results: a shiny, strong, healthy mane.

Reason to hold your head high.

Hiro Haraguchi Hair Salon, 41 East 57th Street, between Park and Madison Avenues, fourth floor (212-593-3030); Hiro Haraguchi Hair Salon at Hotel Gansevoort, 18 Ninth Avenue, at 13th Street (212-660-6733 or hiroharaguchi.com).