New York - October 02, 2007

Sizing Her Up

Atelierdahl

Kiss, kiss. Bang, bang. Wash your hands of the whole operation. It’s that simple.

Yeah, baby Dahl, we’re talkin’ about you.

NYC designer Alison Dahl Kelly (of the Project Runway clan) has launched an online custom clothing boutique, Atelierdahl, as a virtual workshop where ladies can have tops and dresses made to fit dangerous curves. Even ones with a bada-bing bosom and a backside the pope can’t ignore.

Here’s the shakedown: Take your pick from a roster of fresh designs. Right now there are seven styles — from a ’20s-era silk cocktail dress to a crepe baby doll top with ruffled cap sleeves. Formal and bridal attire are in the works.

Enter in T-shirt, dress, and bra sizes, plus any special instructions — and fire away. Kelly will work that charmeuse into submission and turn around customized items in just three to four weeks — for around what you’d pay for something off the rack.

Think of it as an offer you can’t refuse.

Available online at atelierdahl.com.