In the beginning, there was status quo. Then the avant-gods pushed the boundaries of fashionable ...
Japanese super sneaker retailer parks stateside in Harlem. Industry insiders scramble for limited-edition streetwear, athletic gear, and accessories. These kicks are on fire!
Photo: Courtesy of Atmos
Follow the cultural trends of urban streetwear in the downtown boutique where designers represent from all over the globe — Europe, Japan, and America.
Minimalist corner store (and brother to Project No. 8, down the street) proudly displays edgy menswear from all corners of the world, along with German design pieces, accessories, art publications, and designer collaborations with the in-house team.
In the beginning, there was status quo. Then the avant-gods pushed the boundaries of fashionable ...
Coveralls, bags, and uniform-inspired looks for the gents. A collection of vintage motorbikes and other relics for the ladies.
The all-white downtown boutique allows for Tatsugo Yoda’s pick of indie designers (Obedient Sons, Hysteric Glamour) and iconic staples (Marc Jacobs, Tom Ford) to be the main attraction.
Swedish creative director and CEO Hélène Hellsten carefully curates the boutique, which carries everything from Sjöö Sandström watches to photographs by Stockholm-based artist Eric Broms.
Pharrell Williams’s fashion endeavor brings Japanese urban streetwear for guys.