Online - November 10, 2003

Chill Factor

Wine Totes

Rubber. A material that’s become practically synonymous with protection.

And we’re not talking about what you think we’re talking about. Sheesh. Get your mind out of the gutter.

We’re talking about Built NY, a design company that’s causing a stir in oenophile circles with its wine totes made from neoprene, the synthetic rubber used for insulating wet suits. Called the BYO Bag, the carrier’s spongy fabric is as effective as any bucket at keeping wine chilled and protects fragile bottles from clinking or shattering. It’s perfect for potluck soirees, picnicking, or BYO dining. Available in black, burgundy, green, and blue, the BYO bag dresses up even the cheapest merlot with a sporty, modern look.

So next time you’re invited for a night of drunken debauchery, you’ll be certain to arrive with proper protection.

No matter how you define it.

Available online at builtny.com.