Online - September 03, 2008

Cure for the Common Shirt

Dedicated E-mail: Electrolux

This month’s hottest fashion? Wearing your heart on your sleeve.

September is ovarian cancer awareness month — the perfect time to spread the word about the unfamiliar yet deadly disease. And Kelly Ripa is doing just that with style. Literally.

Join Ripa in upping awareness and gathering support with Electrolux’s viral T-mail campaign. For every virtual T-shirt (designed by Ripa, customized by you) you send to a friend, Electrolux will donate $1 to The Ovarian Cancer Research Fund to help finance the search for a cure for ovarian cancer.

Sign up and start bedazzling with Kelly. Each day you log on you’ll be automatically entered for a chance to win a Turquoise Sky washer and dryer inspired by the brightly hued ribbon symbolizing ovarian cancer awareness. So you can wash your washables (not to mention your unmentionables) in style.

And keep your conscience clean.

Sign up to design and send your T-mail online at ElectroluxAppliances.com.