Online - September 02, 2005

House of Style

Standardstyle.com

These days, it’s no figure of speech to say that you shop till you drop.

The act of getting dressed (must impress snooty sales girls), driving from one boutique to another (intense road rage), rummaging for pieces you can afford (onset of depression), and finding pants that don’t accentuate your hips (total meltdown) could cause anyone to keel over.

The alternative? Head to Standardstyle.com, an online boutique chockful of goodies for guys, dolls, and kids. The site is stocked with a plethora of designers: Women’s lines include Edward An, Ella Moss, Louis Verdad, Twinkle, and Wyeth. Men can choose from Penguin, Trovata, and Lacoste. And for little ones, there are Splendid Littles, Paper Denims, and C&C tees.

And to take even more of the stress out of shopping, an online personal stylist can recommend pairings — you must have a bag to wear with that dress you’re purchasing — so you’ll be assured a good time and good results.

And the only thing dropping will be your blood pressure.

Available online at standardstyle.com.