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fashion

Freshen Up

A hot new tee collection? You’re too over it to even yawn. From retro repros to snarky sayings, there’s nothing new under the T-shirt sun.

Or so you thought.

Fresh, a new company based in Los Angeles, may have reinvented the wheel. The tees come in styles — tank, puff-sleeved, baseball, and inside-out — that are flattering on just about any figure. And the shirts’ light cotton jersey makes them perfect for warm weather, or for non-bulky layering on chillier days.

But the real fun starts with Fresh’s designs. This season’s include unicorns, anchors, and a rainbow of guitars. Details like stitching, sequins, hand silk-screening, and tie-dye make each shirt one of a kind.

For at least the next five minutes.


Available at Brown Eyed Girl, 2120 Union Street, between Fillmore and Webster Streets (415-351-2122).