San Francisco - October 26, 2005

Tickled Pink

Pink Spike T-shirts

It’s always been there for you. Reliable. Comfy.

Frankly, your favorite T-shirt has outlasted every relationship you’ve had.

If only you could wear it when you hit the town. Lord knows you’ve tried to dress the unshapely thing up with a pair of heels and a slingy belt. No go.

Thankfully, Pink Spike is taking the tee from laundry day to every day (and even night). Each style is custom-constructed by designer Michelle Brown for a cozy yet flattering fit— no mass-produced one-size-fits-all here. Ruffled sleeves provide a touch of feminine, and deep necklines are a subtly sexy spin on the typically masculine classic.

The vintage-looking graphics are animal-inspired — a way of raising awareness about all creatures great and small. The tees are carefully hand-screened and made of combed cotton, so they’re as lightweight and super-soft as if you’d worn them for years.

Comfortable and reliable. And found without a single personal ad.

Available at Minnie Wilde, 3266 21st Street, between Valencia and Lexington Streets (415-642-WILD); Picnic, 1808 Polk Street, between Washington and Jackson Streets (415-346-6556); online at pinkspike.net.