San Francisco - May 19, 2008

Halve a Cow

Morris Grassfed Beef Direct Market Program

Setting: T.O. Cattle Company ranch. Time: Morning feed.

Duck: Hey, Ed, I hear Mooris has seen greener pastures.

Horse: Yeah, poor guy, but he’s had a nice life here on the farm.

Duck: So is he gonna split?

Horse: Looks like he’s gonna sell piece by piece.

Duck: Wholly cow! being hormone-free with zero fed antibiotics really raised his stock.

Horse: Not to mention grazing on grass and legumes his whole life. He really beefed up nicely.

Duck: Word on the pond is his conversion rate ranges from 85 to 340 pounds of professionally butchered, individually wrapped cuts of the usual chuck, ground, T-bones, and the like.

Horse: Yep, then the consumers cash in from San Jose to Stockton at a pick-up location.

Duck: I hear the next delivery date is July 2. Time to raise the steaks.

Horse: Man, this place is gonna be a total meat market.

Morris Grassfed Beef, c/o T.O. Cattle Company, 500 Mission Vineyard Road, San Juan Bautista (831-623-2933 or morrisgrassfed.com).