Seems simple enough: Buy a curling iron, twist hair around the blistering cylinder, and voila, ringlets.

So why does it so often turn into Toddlers & Tiaras and — to magnify the insult — fall flat five minutes later?

Find out what the experts are doing (and you’re not). Today’s Easy Does It video is How to Curl Your Hair the Right Way — and make it stay.

We consulted the geniuses at NYC’s Whittemore House, who showed us everything from how to hold the iron (who knew?) to which products to use (crucial).

And brace yourselves: Mousse is back.

Is there something you wanna learn how to do? Submit ideas to easydoesit@dailycandy.com. Products used in today’s video include Sachajuan Hair Mousse, Sachajuan Shine Serum, and Oribe Impermeable Anti-Humidity Spray.

Special thanks to: Jamie Cook, today’s featured stylist